Any given industry requires collaboration between and among individuals from multiple fields of expertise, whether creative or corporate, artistic or administrative. It is perhaps in the industry of property development where this is becoming more apparent.
Enter MAISON&OBJET ASIA, a salon which aims to gather architects, interior designers, restaurateurs, and hoteliers together to create an environment suitable for the birth of new ideas. Now entering its third year, the salon will take place in Singapore at the Marina Bay Sands Expo and Convention Centre from March 8 to 11.
Since the beginning, M&O ASIA has been primarily concerned with reading the region’s trends in terms of growth and development. With that in mind, M&O ASIA—in collaboration with MIPIM ASIA, a renowned summit for property leaders in the Asia-Pacific region—turns its gaze to the relationship between hospitality and design. It hopes not only to bring high quality interior design brands to the forefront, but also introduce hoteliers and restaurateurs to new concepts that will help the face the industry’s constantly changing demands.
Two cafes will be present at the salon: Eichholtz from the Netherlands and Sempre from Belgium. These concepts will be showcasing their design philosophy and distinct approaches to their craft through curated environments. In these cafes, participants will get to enjoy the atmospheric and utilitarian pleasures of each brand’s strengths and specialties by way of interior design. Joining them will be Singaporean brand Supermama which, through their retail-cum-exhibition project “Blueprint for a Boutique Hotel Shop,” will present research on the material and cultural components that make a boutique hotel. This research will be translated into a publication that aims to both convey the spirit of the brand and describe the material and components used in the exhibition.
“Time is precious for designers, project managers, and investors,” says Regina Chan, M&O’s Director of Asia Pacific. “They are not just looking for beautiful moments, but, more importantly, original ideas, curated content, and an authentic experience.” It is for this reason that M&O ASIA is the ideal platform for artists, designers, clients, brands, and professionals in the hospitality industry to network, exchange ideas, and collaborate. Those participating in the show will be treated to a front seat view of how the professional fields of design and property development will converge and evolve.
Maison & Objet Asia runs from March 8 to 11 at the Marina Bay Sands Expo and Convention Center, Singapore. Visit maison-objet.com.