First Dibs: Áraw Launches Men’s Collection

The local label that finally made wearing linen cool again exclusively launches its first collection for men this weekend.

by Sam Potenciano, photo by Colin Dancel

It’s okay to admit that you might’ve been a little bit jealous of your girlfriend’s stash of Áraw pieces. After all, the local label’s signature range of seasonless staples (particularly, those ultra-relaxed jumpsuits) singlehandedly made wearing linen cool again. Just a year in and Carla Sison’s homegrown brand has already gained a serious cult following both here and abroad for its contemporary spin on tropical loungewear.



This Sunday, Áraw doubles down on its universal cool with its first foray into menswear. A limited collection of lightweight linen and rayon-blended polos, button-downs, shorts, and (yes!) jumpsuits drops exclusively at Tropa just in time for the holiday season. Drawing on the brand’s penchant for easy, vintage-inspired style, the men’s line comes in a wash of subdued, sun worn neturals perfect for daily wear. Each piece is also versatile enough to be either dressed up for an obligatory holiday photo-op or down for a laid-back road trip.



Multi-task and drop by Tropa after brunch at the Legaspi Market, stock up on your future long weekend staples, and get some last minute Christmas shopping in all in one go.



Áraw’s Men’s Collection launches exclusively at Tropa on December 10.
Tropa is located at 117 Aguirre Street, Legaspi Village, Makati